How to Get Into ChatGPT Searches?

How to Get Into ChatGPT Searches?

Introduction: Don’t Miss Out on ChatGPT Results!

Did you know that more and more customers are not searching on Google but asking ChatGPT? Whether you’re a hairdresser or a dentist, if your website isn’t present in ChatGPT’s answers, you might miss out on your next client.
This blog post shows you step-by-step how to get into the search results – and how to do it faster with artificial intelligence.

The Basics of How ChatGPT Works

What is ChatGPT?

ChatGPT is an artificial intelligence-based system that answers user questions in natural language. It doesn’t just search based on keywords, but also interprets the context. It has been trained on a huge amount of text, so it can help with most topics.

How is ChatGPT used?

People use it mostly for information retrieval. For example, if they want to know “what is the best sunscreen for sensitive skin”, they type this question into ChatGPT, and it tries to give the best answer, taking into account products, reviews, and recommendations. It can also be used for brainstorming, copywriting, or translation.

How is it different from Google?

Google displays links and page titles, while ChatGPT summarizes and answers in its own words, incorporating content that it finds relevant into that answer. If you have well-written, useful texts, they are more likely to be included in the answers.

What Kind of Content Can Get You Into ChatGPT Answers?

Keyword Research, a Little Differently

Keywords are important for ChatGPT – but not in the same way as for Google. Natural keywords appearing in question form work best, for example:

• “How do I choose a style consultant?”
• “What hairstyles are fashionable this year?”
• “How do I book an appointment online?”

Therefore, it is worth building your content around these types of questions.

Tip: Try the Timevise AI marketing site, where artificial intelligence helps you write text optimized for question-based keywords!

Using Long-Tail Keywords

Long-tail keywords are longer, more specific phrases that are searched for less often but are more likely to lead to a purchase.

Longer, more precise search terms – such as “wedding photographer in Szeged with prices” or “teeth whitening in the city center with appointment booking” – are more likely to lead to conversion, and ChatGPT also prefers such specific content.

Keyword Research Tools

There are many free and paid keyword research tools available to you. Free tools include Google Trends and Google Keyword Planner. These tools help you find relevant keywords and analyze your competitors’ keyword strategies.

Content Optimization for ChatGPT

Creating Informative Content

Create informative and detailed content on your website that answers users’ questions. Don’t just present your products or services, but also give useful advice and tips. For example, if you have a hair salon, write blog posts about hair care, different hairstyles, or hair coloring techniques.

If you are not sure how to formulate such content, high-quality text can now be written quickly and easily with AI tools – for example, we also have such a tool available, check it out here.

Importance of a FAQ Page

The FAQ (Frequently Asked Questions) page is very important for ChatGPT. Here you can collect the most common questions that your customers ask and give detailed answers to them. ChatGPT will use this page to find answers to users’ questions.

Writing Blog Posts

Write blog posts around relevant keywords. Each blog post should focus on a specific topic and provide value to users. For example, if you are a photographer, write blog posts about wedding photography, portrait photography, or product photography. You can also use ChatGPT for blog post ideas.

If you don’t have time to blog but would like to regularly add new content to your website, try AI-powered copywriting – you don’t need a marketer or copywriter.

Content Structure

The structure of the content is very important for better readability. Use headings (H1, H2, H3), paragraphs, and lists to make the content easy to read. Headings help users find the information they are looking for, paragraphs are used to divide the text, and lists are suitable for highlighting essential information.

Content Updates

Regularly update the content on your website to keep it up to date. This is not only important for users, but also for ChatGPT, as fresh content shows that your website is active and relevant.

Website Optimization for ChatGPT

Website Speed

Website speed is important for both user experience and ChatGPT. If your website loads slowly, users will leave it, and ChatGPT will rank it lower in the search results.

Mobile-Friendly Website

More and more people are using their mobile phones, so it is important that your website is mobile-friendly. This means that your website should look good and be easy to use on smartphones and tablets as well. Google and ChatGPT also prefer mobile-friendly websites, so we follow these guidelines at Timevise.

Website Structure

The website structure should be easy and transparent. Users should be able to easily find the information they are looking for. Use a logical menu system and internal links so that users can easily navigate your website.

SEO Optimization

SEO optimization (using meta descriptions, headings, and alt texts) helps ChatGPT understand the content of your website. Write short but accurate meta descriptions for each page, use relevant keywords in the headings, and add descriptive alt texts to the images.

Sitemap and robots.txt

The Sitemap and robots.txt files help search engines crawl your website. The Sitemap is a list of all the pages on your website, while the robots.txt file tells search engines which pages they can crawl and which they cannot.

Presenting Your Service to ChatGPT

Service Description

Describe your service accurately and understandably on your website. Tell what your service does, who it is for, and what its benefits are. Use simple language and avoid jargon.

Opening Hours

Your opening hours should be accurate and up-to-date. ChatGPT will check your opening hours to provide accurate information to users. If your opening hours are incorrect, you may receive negative feedback from a potential customer.

Customer Stories

Show how your service has helped other businesses. Ask satisfied customers for customer stories and publish them on your website. Customer stories make your service more credible and help potential customers decide to choose your service.

Measurement and Analysis

Measuring Website Traffic

Measure your website traffic using Google Analytics. Google Analytics shows you how many people visit your website, where the visitors come from, and what pages they view. This data helps you understand how your website is performing and what areas you need to improve.

Tracking Keyword Rankings

Track your keyword rankings in Google and ChatGPT. Keyword rankings show you the position of your website in the search results. If your keyword rankings improve, you will get more visitors to your website.

Measuring ChatGPT Traffic

Measure traffic coming from ChatGPT. You can use Google Analytics to track how many people visit your website from ChatGPT. To do this, you need to create a unique URL that you use in ChatGPT.

Summary

The future of search is not only in Google, but also in conversations. ChatGPT and its peers are opening a new era where useful, well-written, question-based content will be the winner.

If you want your business not only to be present on the internet, but also to be found, try our marketing.timevise.com page – where you can create your first AI-optimized blog post in just a few minutes.

This is not the future – this is the present.
And we are here to help you with it.